Innovative, composite packaging solution for the automobile industry
Identified problem: Scratches noticed on the car bumpers while transporting from the component manufacturer to the OE resulting in high rejection rate.
Solution by Supreme: Examined and developed combination protective packaging solution made out of 3-layered 'PROTECbubble' - air bubble film, plus 'PROTECarmour' - Expanded polyethylene foam (EPE), laminated with printed film for better strength and resistance against scratches, ensuing lower rejection rate. Printed film also acts as an important tool for Branding activity since it can be personalized using the company logo.
Benefit: Above 90% reduction in damages and more than 20% reduction in packing cost